Lance’s deep respect for the agricultural lifestyle brings him to Hurley & Associates. He believes that Hurley’s individualized approach to commodity marketing promotes the close working relationships necessary to understand and further the ambitions of his clients. Prior to joining Hurley & Associates, Lance worked as an Operations Superintendent for Landus Cooperative. There he focused on customer service and continuous improvement for the benefit of those he served. Lance grew up on a family farm near Ackley, Iowa, where they raised corn, soybeans, and livestock. He graduated from Central College in Pella, Iowa, with a Bachelor of Arts degree in Business Management and a minor in Communication Studies. He spent his first years out of college as service coordinator for a non-profit ministry in Kansas City before eventually returning to Iowa and his agricultural roots. Lance and his wife, Lindy, live in Parkersburg, IA with their three daughters. He enjoys spending time with his family, staying engaged in the family farm, and meeting new people.